• Digital Marketing Executive – CMA265

    Fantastic permanent opportunity to join a rapidly expanding company that can offer excellent career progression.  They now have a requirement for a Digital Marketing Executive to drive the digital strategy for the Marketing team across a variety of channels from website, social media, digital advertising, paid search and virtual events through to digital campaign execution, analysis, lead generation and market research / qualification activities.

     

    The offices are based in Ross on Wye however the role can be work from home/office.  If home working, then ideally 1 day per week in office or at least 1 day per month in the office would be required. 

     

    Responsibilities:

    - Online community management: across all major social networks - You will plan, create all relevant assets and schedule two weeks in advance.

    - Digital advertising: planning, execution and reporting on the outcome of these, working with the team to proactively make changes as required

    - Paid search: create and maintain effective google ad campaigns

    - Maintain and update the website: with content provided by the team, ensuring that there is a constant supply of information, case studies, white papers, and articles available for people to download.

    - Ensure all content is SEO optimised

    - Conduct competitor analysis and research: keep the team informed of any opportunities/threats

    - Lead generation: through social campaigns, paid search and digital advertising

    - Email marketing: produce three newsletters per month

    - Customer communications: through email campaigns chat bot and in-product chat

    - Co-ordinate and disseminate internal communications

    -  Monthly reporting on lead generation and digital marketing performance

    - Any other reasonable duties which you may be requested to perform from time to time by your line manager

     

    Candidate Attributes:

    Essential:

    - Highly organised and self-motivated with a pro-active attitude

    - Excellent written, verbal and interpersonal skills

    - An eagerness to take ownership and accountability of all aspects of the role, from end to end

    - A pro-active attitude with an acute eye for detail

    - Ambitious - a passion for all aspects of marketing and a desire to further your career

    Desirable:

    - Relevant Marketing qualification

    - Previous experience in a similar role

    - Experience in any of the following software; Pay Per Click (PPC) / Google AdWords, lead automation software, Customer Relationship Management (CRM) systems, Adobe Creative Suite

    - Experience of working in the food or agriculture industry

    - An understanding of Social Media and Search Engine Optimisation

     

    Hours – Monday – Friday – 37.5 flexible start & finish times, work from home/office

     

    Salary - £27-28k + Full support in your career progression, flexible start & finish times around core hours, continuous development, 25 days holiday, Perkbox plus much more.


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